Find Nonprofit and Small Business Grants

Advance Search

Only Available for Paid Subscribers
Clear Filters
Search Filters

Leadership and Management of the RWJF Culture of Health Prize

Contract for Services to a USA Nonprofit, For-Profit, or Agency
to Redesign and Manage a National Prize Competition

Agency Type:

Foundation / Corporation

Funding Source:

Add to My Calendar 

Robert Wood Johnson Foundation (RWJF)

Conf. Date:


Deadline Date:

06/30/21 3:00 PM ET


Request a Grant Writer

Contract for services to a USA or Territories nonprofit organization, for-profit, or public entity to redesign and manage a national prize competition. The contractor will increase the visibility of the prize competition with communities and public figures and impact on changing narratives on what constitutes a healthy, equitable community—including what changes are needed to improve health equity and racial equity and how those changes can happen. The Robert Wood Johnson Foundation seeks an organization to lead and manage the national Culture of Health Prize program.

The Prize program is a national recognition prize that honors whole communities (geographically defined jurisdictions) for work that they have already accomplished. In doing so, the Prize program affirms the direction of winning communities, enabling them to deepen and expand their local collaborations; leverage their Prize win for additional support and resources; and connect with other communities. Prize-winning communities illustrate what is possible when communities work toward health equity and racial equity. Through the selection and promotion process, the Prize program contributes to a narrative that where people live matters in regard to how well and how long they live. This challenges existing mindsets that associate health and well-being outcomes with individual behaviors. Importantly, the Prize program is not focused on spreading particular interventions or only showcasing individual heroes; not focused on incentivizing communities to solve a particular problem; nor creating a community of practice, technical assistance/coaching, fellowships, or in-depth community support infrastructure.

In this next phase, the program will recognize communities at the forefront of advancing health, opportunity, and equity and use this recognition to:

  • Elevate community experiences and stories that emphasize the structural, place-based barriers to opportunity— including structural and institutional racism and other structural barriers to healthy, equitable communities—and how communities are overcoming them, such as through policies and practices;
  • Promote the importance of place to health equity and racial equity and the principles of community power, policy and systems changes, and measuring and sharing progress; and
  • Catalyze and inspire leaders and organizations to take action on the structural, place-based barriers to healthy, equitable communities. Important audiences include individuals and sectors that plan, build, finance, govern, and organize local communities—both those in Prize-winning communities and those in non-winning communities.

As part of these efforts, the next lead for the program will need to (a) assess and simplify the current Prize criteria so that the criteria are more easily communicated with potential applicants and audiences and remain evidence-informed; and (b) create selection and post-selection activities that recognize and celebrate the Prize winners, foster peer fellowship across the winners, and elevate the winners and their accomplishments with key audiences, including but not limited to strategic communications tactics.

GrantWatch ID#:

GrantWatch ID#: 195464

Estimated Size of Grant:

Applicants are asked to provide an estimated $4 million to $6 million budget over 27 months.

Additional Eligibility Criteria:

Applicants may be public entities; nonprofit organizations that are tax-exempt under Section 501(c)(3) of the Internal Revenue Code; or for-profit organizations. The Foundation may require additional documentation as part of its due diligence prior to contracting, such as, but not limited to submitting financial statements, completing a financial/organization questionnaire, and other follow-up, as needed.

Pre-proposal Conference:

Leadership & Management of the RWJF Culture of Health Prize

Time: Apr 21, 2021 03:00 PM in Eastern Time (US and Canada)

Register at:

Pre-Application Information:

Key Dates:
- April 21, 2021 (3 p.m. ET): Optional applicant webinar.
- June 30, 2021 (3 p.m. ET): Deadline for receipt of full proposals.
- Mid-September 2021: Virtual discussions with selected finalists.
- November 1, 2021: Planning contract start date.

Proposals for this solicitation must be submitted via the RWJF online system.


Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply Online:

Key Contacts:
Katie Wehr, senior program officer
Phone: (609) 627-6384

URL for Full Text (RFP):

Geographic Focus:

USA: Alabama;   Alaska;   Arizona;   Arkansas;   California;   Colorado;   Connecticut;   Delaware;   Florida;   Georgia;   Hawaii;   Idaho;   Illinois;   Indiana;   Iowa;   Kansas;   Kentucky;   Louisiana;   Maine;   Maryland;   Massachusetts;   Michigan;   Minnesota;   Mississippi;   Missouri;   Montana;   Nebraska;   Nevada;   New Hampshire;   New Jersey;   New Mexico;   New York City;   New York;   North Carolina;   North Dakota;   Ohio;   Oklahoma;   Oregon;   Pennsylvania;   Rhode Island;   South Carolina;   South Dakota;   Tennessee;   Texas;   Utah;   Vermont;   Virginia;   Washington, DC;   Washington;   West Virginia;   Wisconsin;   Wyoming

USA Territories: American Samoa (USA)   Guam (USA)   Puerto Rico (USA)   Virgin Islands (USA)   Northern Mariana Islands (USA)

Suggested Grants:

Grants to USA Nonprofits to Address the Climate Crisis and Reduce Inequality

Deadline Ongoing

Grants to USA nonprofit organizations to reduce social inequality and promote solutions to the climate crisis. Eligible programs will address the areas of racial and economic justice, corporate and political accountability; voice, creativity, and culture; and an inclusi

GrantWatch ID#: 123756

Grants to Oregon Nonprofits and Agencies for Neighborhood Improvements in Eligible Locations

Deadline 09/17/21 Conference Date: 08/05/21

Grants of up to $50,000 to Oregon nonprofit organizations and government agencies for activities to improve neighborhoods in eligible locations. Funding is intended to support programs and projects that enhance the appearance and environmental quality of communities, pr

GrantWatch ID#: 123969

Grants to Minnesota Nonprofits for Educational Programs that Benefit Disadvantaged Children ...

Deadline 09/30/21

Grants to Minnesota nonprofit organizations for education-related programs and projects that improve the lives of low-income, underserved, and disadvantaged children and youth. Funding is intended to support efforts to eliminate disparities in education for these target

GrantWatch ID#: 124989

Grants to Washington Individuals, Businesses, Organizations, and Local Agencies to Preserve H...

Deadline 09/22/21 Conference Date: 08/05/21

Grants of up to $30,000 to Washington local agencies, businesses, individuals, and organizations to preserve official historic city landmarks in eligible areas. Funding is intended for projects focusing on the restoration and stabilization of historic building fabric, e

GrantWatch ID#: 125438

Grants to Virginia Nonprofits for Public Programs that Promote the Humanities in Local Commu...

Deadline 01/15/22 LOI Date: 11/15/21

Grants of up to $5,000 and grants of up to $20,000 to Virginia nonprofit organizations for programs that promote the humanities in local communities. Certain applicants are required to submit an LOI prior to a full grant application. All applicants are advised to contac

GrantWatch ID#: 125447

Grants to Massachusetts Nonprofits for Community Benefit Programs Primarily to Support Youth

Deadline Ongoing

Grants to Massachusetts nonprofit organizations for community benefit initiatives. A letter of intent must be submitted prior to submitting a full proposal. Priority is given to addressing the needs of low-income youth, children, and their families. The funding source s

GrantWatch ID#: 125830

Grants to USA and Canada Nonprofit Charitable Organizations to Impact Public Policy in a Var...

Deadline Ongoing

Grants to USA and Canada nonprofit charitable organizations to impact public policy in a variety of national and international issues. In previous years, grants have been awarded for general operations and project support to think tanks, national councils, judicial orga

GrantWatch ID#: 125864

Grants to New York and Pennsylvania Families Caring for a Child with Cancer to Offset Treatm...

Deadline Ongoing

Grants to New York and Pennsylvania families living in eligible areas and caring for a child with cancer to offset expenses related to the child's cancer treatments. Funding is intended to cover costs not covered by health insurance, including travel costs, housing, and

GrantWatch ID#: 125904

Grants to USA Nonprofits to Protect Natural Resources

Deadline Ongoing

Grants to USA nonprofit organizations to protect natural resources on land and water in locations around the world. Funding is intended to ensure that activities to acquire metals, gemstones, and corals for design use do not have an adverse impact on the area of origin.

GrantWatch ID#: 126162

Grants to Indiana Nonprofits to Address Community Needs in Eligible Regions

Deadline 10/01/21

Grants to Indiana nonprofit organizations in eligible regions for projects and capital campaigns that address community needs. Applicants requesting support for a capital campaign are asked to contact the funding source prior to submitting an application. Projects are e

GrantWatch ID#: 126506